My very first boss - I was a communications intern 100 years ago - asked if Pink Elephant could pitch in on some projects at Manulife Financial. We're always happy to work with nice people (and Charlene is VERY nice people) so we said, "Sure!". One of the projects was a corporate Powerpoint presentation. Blech! Instead, our idea was to turn it into a modern storybook with a retro feel. Few things are less personal or inspiring than a Powerpoint template, but when you fill it with the hand-drawn commissioned art of Milé Murtanovski, you get something original and beautiful and interesting. Here's one of the slides, introducing a new senior vice president as a man who likes to BBQ when he's not Manulife Financialing. Isn't that so much better than a pie chart or corporate head shot? Thanks, Milé!
The art of Milé Murtanovski
My very first boss - I was a communications intern 100 years ago - asked if Pink Elephant could pitch in on some projects at Manulife Financial. We're always happy to work with nice people (and Charlene is VERY nice people) so we said, "Sure!". One of the projects was a corporate Powerpoint presentation. Blech! Instead, our idea was to turn it into a modern storybook with a retro feel. Few things are less personal or inspiring than a Powerpoint template, but when you fill it with the hand-drawn commissioned art of Milé Murtanovski, you get something original and beautiful and interesting. Here's one of the slides, introducing a new senior vice president as a man who likes to BBQ when he's not Manulife Financialing. Isn't that so much better than a pie chart or corporate head shot? Thanks, Milé!
Labels:
corporate art,
illustration,
Milé Murtanovski
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